The IAA is the only international organisation that brings together Advertisers, Agencies, the Media and practitioners in all aspects of marketing communications into one professional body to promote matters of common interest.

The IAA has over 4000 individual members worldwide, including over 900 Young Professional members, 58 Corporate Members, 34 Organisational Members and 56 chapters in 76 countries.


The IAA’s Mission:

• Promote the critical role and benefits of advertising as the vital force behind all healthy economies and the foundation of diverse, independent media
• Promote brand building, protect and advance the freedom of commercial speech and consumer choice
• Encourage greater practice and acceptance of advertising self-regulation
• Take the lead in state-of-art professional development through education and training for the marketing communications industry
• Provide a forum to debate emerging professional marketing communications issues and their consequences in the fast changing world environment.


IAA Australia Membership & Programs:

The IAA Australia Chapter has a membership of senior executives from all sectors of the industry and we conduct a successful Event Program showcasing industry leaders and experts presenting on topical issues, cutting edge developments and future directions.

The IAA Young Professionals (YP) chapter is a networking organisation for those who are working and studying in the marketing communications/ advertising industry and offers opportunities for learning, mentoring and networking with access to industry events at special IAA YP rates.

The IAA in Australia has several education initiatives to foster professional development. Advertising and marketing courses are fully accredited by the IAA at Charles Sturt University, University of Technology Sydney (UTS), University of Western Sydney (UWS), Royal Melbourne Institute of Technology (RMIT), University of Canberra , Curtin University and Edith Cowan University, WA.
The IAA supports successful students with work experience scholarships and runs the bi-annual IAA Travelling Scholarship competition, IAA “Write A Trip” on a national basis. We conduct the IAA
“Big Idea” for student teams in a marketing communications competition annually. The IAA Young Professionals education workshop program , “Learn from the Leaders”, launched in 2000, features lectures and presentations from industry leaders and experts on the most significant issues and industry developments of today and tomorrow.